Katie L. Kaplan

FPQP, AIF®

Marketing Coordinator

EXPERIENCE

Katie is Cornerstone’s Marketing Coordinator and is a member of the firm’s Marketing Committee and Business Development Team. Her responsibilities are to help develop strategies aimed to drive sales, gathering relative data for current business needs. She is also responsible for Cornerstone’s brand position and working with outside agencies to help Cornerstone meet their objectives. Katie promotes Cornerstone’s value proposition through various channels, i.e. social media, brochures, and conferences. In addition, Katie’s responsibilities include supporting the Consultants, synthesizing and identifying potential business, overseeing the development of Requests for Proposal and recruiting for Cornerstone’s externship program. Katie came to Cornerstone in 2013 after receiving a B.S. in Communication Sciences and Disorders from the Pennsylvania State University. In her spare time, she enjoys volunteering, sporting clays, gardening, decorating and baking. Katie is working towards earning her MBA at Moravian College.